There are many approaches to dressing for your portrait session and I generally take a casual approach to suit the location and activity. I want to open up some new ideas, concepts and general rules of thumb to help you choose what to wear and look your best in for your next outdoor portrait session.
Confident yet Comfortable
Suits the Activity and Location
Complimentary, Not Matching
Avoid Logos and Text
You want to look your best for your photoshoot session but you also want to be comfortable in what you are wearing because if you feel uncomfortable, you will most like look uncomfortable. Dress for the occasion, activity or location; a tight dress and heels isn't going to work for a day at the beach, but would be perfect for an urban setting.
Think about how the colours and styles will look in your home
Think about the location and the activity and what you would normally wear, then step it up just a little with some attention to detail and coordination.
Take for instance a photoshoot at the beach wearing shorts and t-shirts with thongs or sandshoes. Now pick three bright colours and a base colour that work well together. Mix them up between shorts, shirts and accessories so not everyone is wearing the exact same thing but there is still connection.
If that's too much colour, perhaps you could choose one colour that everyone would wear, whether it be pants, a shirt, a head band, or a scarf. I believe there should be something in common, but not the same item, to connect everyone in the image.
Pay attention to the details by making sure your clothes are clean and lint free, shirts have been ironed and don't have large creases, buttons and zips are intact, bra straps are hidden, and tags have been removed.
I always recommend that you avoid large logos, text and images where possible because they can date an image and be very distracting to the viewer.